Burger King has recently introduced a new item on its menu that has many industry professionals taking notice. Customers can now chew a little easier knowing their child's Whopper Junior can be paired up with a heart-healthy box of Apple Fries. Rising to meet the challenge of the forbidden fruit's unappetizing "packaging", 
the fast food giant has peeled and sliced itself a new image. Their hope is to start selling the lo-cal snack by the bushel, but it remains to be seen whether $3.50 for one third of a granny smith is enough to whet customer's appetites. Hopefully for them, a side of caramel dipping sauce will tip the apple cart in their favor. Rushing to catch up, Burger King's competition is struggling to fill the new health gap. However the media has yet to give much airtime to either the Golden Jersey Tomato Squishers™ or the Quarter Pound Bananwich™.
